12 November 2026
Curated by the Business Desk of BoldVoices
Amul and Mother Dairy raised retail milk prices by ₹2 to ₹4 per litre across several variants from Thursday, 12 November. In Delhi-NCR, Mother Dairy full-cream milk now costs ₹76 a litre, up from ₹72. Its toned pouch milk rose from ₹60 to ₹62 a litre.
Amul raised prices on major fresh pouch milk variants across India. Amul Taaza, its toned milk with 3% fat, costs ₹2 more per litre, an increase of 3.3%. Amul Gold, its full-cream milk with 6% fat, costs ₹4 more per litre, an increase of 5.5%.
New Mother Dairy milk prices in Delhi-NCR
| Milk variety | Old price per litre | New price per litre | Increase |
|---|---|---|---|
| Full cream | ₹72 | ₹76 | ₹4 |
| Cow milk | ₹62 | ₹65 | ₹3 |
| Toned pouch milk | ₹60 | ₹62 | ₹2 |
| Double-toned milk | ₹54 | ₹56 | ₹2 |
| Bulk-vended toned milk (token milk) | ₹58 | ₹60 | ₹2 |
What the increase means for a household budget
For a household that buys one litre of Mother Dairy toned pouch milk every day, the cost over 30 days rises from ₹1,800 to ₹1,860. At the same daily volume, cow milk goes from ₹1,860 to ₹1,950, while full-cream milk goes from ₹2,160 to ₹2,280.
The effect grows with daily use. A family buying two litres of full-cream milk a day will spend ₹240 more over 30 days. For a tea stall that uses 10 litres of the same milk each day, the increase works out to ₹40 a day, or ₹1,200 over 30 days at the same purchase volume and retail rate.
Why the dairies raised prices
The Gujarat Cooperative Milk Marketing Federation, which markets Amul, said uneven rainfall in Gujarat and other parts of India put pressure on fodder supplies. It also cited higher prices for cattle feed ingredients such as maize and oil cake, along with rising fuel and packaging costs. The federation said its member unions had already increased the price they pay farmers for milk by 4% to 5% over the past year.
Mother Dairy said green and dry fodder costs had risen by as much as 20%, while cattle feed prices were about 10% higher over the past year. It also pointed to higher transport, packaging and operating costs. Those pressures affect both the cost of buying milk from farmers and the cost of getting it to shops.
The second increase since May
Both brands had already raised retail milk prices by ₹2 per litre from 14 May. For a variant affected by both rounds, the combined increase is ₹4 to ₹6 per litre compared with the price before May. At one litre a day, that adds ₹120 to ₹180 over 30 days.
Food inflation reached 8.94% in October
In its 12 November consumer price release, the National Statistics Office put October’s provisional year-on-year retail inflation at 6.09% and food inflation at 8.94%, up from 5.54% and 7.74% respectively in September. The milk price increases took effect after the October index period. The Delhi-NCR rates above are also listed in reporting on the dairies’ announcements.
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